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The linguistic phenomenon of "a multi-use, customizable, instantly recognizable, time-worn, quoted or misquoted phrase or sentence that can be used in an entirely open array of different variants" was originally described by linguist Geoffrey K. Pullum, in his first discussion of what would later be called a snowclone, offered the following example of a template describing multiple variations of a journalistic cliché he had encountered: "If Eskimos have The original request from Geoffrey Pullum, in addition to citing the Eskimos-and-snow namesake of the term snowclone, mentioned a poster slogan for the 1979 film Alien, "In space, no one can hear you scream", which was cloned into numerous variations, such as "In space, no one can see your breasts".", a hyperbole which has been used to refer to something as "great" or "the greatest of its kind", became a popular snowclone template in the 1990s.
It can be a very effective tool to grab the attention of the journalists, so writing it from a journalists perspective is very important.
A snowclone is a cliché and phrasal template that can be used and recognized in multiple variants.
The term was coined as a neologism in 2004, derived from journalistic clichés that referred to the number of Eskimo words for snow.
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It has become socially accepted to find love online and nowadays one in three married couples have met online.